Columbia Sussex News & Updates

Columbia Sussex Earns Top Ranking in JD Power’s 2026 Guest Satisfaction Benchmark

Hotel management companies are successfully enhancing the guest experience at their branded hotels, according to the JD Power 2026 North America Third-Party Hotel Management Guest Satisfaction Benchmark,SM  released today. Overall guest satisfaction increased 14 points (on a 1,000-point scale) to 696, up from 682 in 2025. The benchmark, based on hotel stay feedback from 5,642 guests, reflects efforts by hotel management companies to invest in both the property itself and hotel staff training.

“Franchised hotel property investments are paying off in higher guest satisfaction compared to last year,” said Andrea Stokes, hospitality practice lead at JD Power. “Where we see further opportunity is in guest perceptions of hotel lobbies and common areas.”

The benchmark found that while guest satisfaction is climbing across most areas, common areas remain an opportunity. Only 43% of guests perceive hotel common areas as inviting and just 48% view them as modern. This indicates where hotel owners and operators have white space to elevate the overall guest experience.

Columbia Sussex ranks highest with a score of 739.

St. Petersburg’s Sirata Beach Resort Completes $25 Million Renovation and Debuts as a Tapestry Collection by Hilton

Following a $25 million renovation, the beloved Sirata Beach Resort has unveiled refreshed guest accommodations, enhanced dining venues, upgraded wellness facilities, and reimagined outdoor gathering spaces. The transformation marks a new chapter for the resort as it joins Tapestry Collection by Hilton, a portfolio of independent boutique hotels celebrated for their unique personalities and deep ties to the communities they call home.

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Westin Washington, DC City Center to Undergo Comprehensive Multi-Phase Renovation

The Westin Washington, DC City Center will soon begin a comprehensive property-wide renovation designed to enhance the guest experience and further strengthen the hotel's position as a premier destination in the nation's capital...

A New Era for Hilton Daytona Beach

The Hilton Daytona Beach Oceanfront Resort, one of the largest oceanfront hotels in Daytona Beach, is currently undergoing a comprehensive property-wide renovation designed to elevate the guest experience and enhance the resort's position as a premier destination for leisure travelers, meetings, conventions, and special events...

Columbia Sussex Ranked #3 in J.D. Power Guest Satisfaction Benchmark

In the 2025 J.D. Power North America Third-Party Hotel Management Guest Satisfaction Benchmark, Columbia Sussex ranked third place among the largest third-party hotel management companies in North America, scoring 703 on a 1,000-point scale. The annual benchmark measures guest satisfaction across key areas such as guest rooms, staff service, value, check-in/check-out, hotel facilities, food and beverage, and connectivity, based on thousands of actual guest responses. Columbia Sussex’s top-tier ranking reflects the company’s consistent focus on delivering quality hospitality experiences across its portfolio of branded hotels.